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MCG Team: Michael Cohen | Minda Frank | Martha Hadley | Jenny Lam | Kelly Schmitt | Susan Jessop | Joselyn Kiley | Craig Rosen | Giancarlo Mariutto | Hyunju Kim | Betsy Crowell| Frank Licato | Desiree Whyte | Tina Lipkin | June Bagshaw |
Dr. Michael Cohen is a developmental psychologist and the President of the Michael Cohen Group LLC. Michael is currently Principal Investigator for the U.S. Department of Education Ready to Learn Media Grant, focused on the use of media to engender disadvantaged children’s early literacy acquisition. In addition, he authored A Child's Life: Learning, Literacy and The Media, which was commissioned by the U.S. Department of Education and PBS for the 2005 Ready to Learn Summit. Dr. Cohen’s 30 years of experience in education includes an ongoing involvement, from multiple perspectives, with No Child Left Behind (NCLB). The range of Michael’s activities with regard to NCLB comprise: informing the core and ancillary curriculum; identification of appropriate measures and outcomes; development of innovative experimental designs and methodologies; and explorations of the relationship of student health, well-being and academic performance. He has a particular interest in mental health and student outcome. Michael serves on executive boards for the U.S. National Child Labor Committee, the Children’s Museum of Manhattan, and the European Society for Opinion and Marketing Research (ESOMAR). He taught at the Yale School of management and the Children’s Study Center at City University of New York (CUNY). He holds a PhD in psychology from The Graduate Center of the City University of New York.
Minda Frank is Executive Vice President and Managing Director of MCG’s Research and Consulting practice. Her professional interest and expertise lies in the impact of attachment styles on interpersonal communications. Before joining MCG, Minda was Senior Vice President for Research International, where she helped develop and test a number of the company’s proprietary research techniques. As senior member of the organization, her research focus was primarily in the areas of strategic communications development and planning. Prior to her tenure at Research International, Minda lived in London, where she was Vice President of Bozell Global Group. In that capacity, she oversaw all research and planning for the agency world wide, serving a broad range of international corporations. Minda began her research career with Dr. Cohen at KRC Research and Consulting in New York. Minda graduated summa cum laude from Eckerd College with a Bachelor of Science in experimental psychology, and holds an MA in psychology from the Graduate Faculty of the New School for Social Research. She is currently a doctoral candidate in social psychology. A native English speaker, Minda is fluent in Spanish.
Martha Hadley PhD is Executive Vice President and Managing Director of MCG’s Ready To Learn grant activities. She received her doctorate in Developmental Psychology from the City University of New York, and has completed Postdoctoral training in psychotherapy and psychoanalysis at NYU. Martha has done applied research since the 1980's, and has occupied management positions in research teams at The Lab for Comparative Human Cognition, KRC Research and Consulting, Bank Street College Research Division and the Center for Children and Technology, part of EDC. Her academic experience includes teaching research methods Bank Street College, and clinical theory, gender studies and aspects of developmental psychology at Hampshire College and in the graduate program at Smith College School for Social Work. As an Executive Vice President for KRC Research Company she worked with corporate, not-for-profit and political clients designing and directing studies that provided understandings and action-oriented strategic implications. She has continued to do clinical work in her New York City private practice as well as in a community mental health facility in Western MA. The thread that weaves through her work in different professional venues is her interest in unconscious, interpersonal and cognitive processes as they are shaped in and by social or cultural environments. She has long been interested in gender studies and is currently the Executive Editor of the journal Studies in Gender and Sexuality.
Jenny Lam is Executive Vice President and Managing Director at the Michael Cohen Group, and serves as operating officer of the firm’s RTLP practice. Previously, Jenny headed up Disney Educational Productions (DEP), Disney’s primary channel to the K-12 schools market, the company’s division dedicated to the creation and distribution of premium quality educational media content and tools. Before joining DEP, Jenny was Creative Consultant for a variety of companies involved in media, the arts, and education, including Universal Studios, Scholastic, Inc. and Disney Publishing Worldwide. She produced a new ELL (English language learning) prototype for Disney’s Global Continuity Group, and also completed comprehensive studies and strategic plans for entry into Greater China for Nickelodeon, Thomas & Friends (RC2), and Sesame Workshop. From 1998 to 2002, Jenny was Assistant Vice President, Global Media & Marketing at Sesame Workshop, where she launched and managed five groundbreaking co-productions in Greater China, including Zhima Jie, the indigenous, Chinese version of Sesame Street. Jenny also had the added responsibility overseeing the global launch and business development of a new ELL property, Sesame English. This was Jenny’s second tenure with Sesame Workshop (a.k.a. CTW). Formerly, Jenny was Marketing Director in the Schools & Technology Group, helping to bring CTW’s television series (3-2-1 Contact, Square One TV, Ghostwriter) to PBS’ instructional television community and educators nationwide. Jenny received a Bachelor of Science in Management & Marketing from NYU’s Stern Business School, and also attended college at Barnard, Columbia University. She is an active member of New York Women in Film & Television; and was a panel reviewer for the U.S. Department of Education, for its 2005 Ready to Learn Grant.
Kelly Schmitt, PhD
Dr. Kelly Schmitt is Senior Director at MCG. She is a research psychologist who specializes in applying child development findings to program development. Kelly has directed research projects with children, parents, and teachers for
Susan Jessop is Director at MCG, and has worked in the field of applied and opinion research for more than 25 years. Her expertise lies in designing qualitative and quantitative research to inform strategic message development for companies, advocacy groups, political campaigns, and not-for-profit organizations. Susan manages the Michael Cohen Group’s European office in Amsterdam, the Netherlands, where she has lived for eight years.
Jocelyn Kiley is a Director at MCG. A political scientist by training, she has expertise in designing and evaluating social science research methodologies. Jocelyn has worked extensively with large-scale quantitative data sets and has experience in conceptualizing and measuring American public opinion and behavior, racial and ethnic issues, and the effects of media influence. Her work has included research on ethnic identity among black immigrant groups in the US, the framing of political messages by congressional elites, modeling increases in voter turnout in Presidential and Senatorial elections, the study of media influence on foreign policy around human rights and humanitarian issues, and the influences on attitudes and behaviors with respect to language and bilingual education in a recent series of multi-state ballot initiatives. Jocelyn has also designed experimental and survey protocols and taught several political science and mass communications courses, including research methods and introductory statistics, to undergraduates.
Craig Rosen, program evaluation, statistics and psychology consultant to The Michael Cohen Group, is an Assistant Professor of Psychiatry and Behavioral Sciences in the Stanford University School of Medicine. Craig’s unique combination of clinical, academic, and applied research experience have given him a psychotherapist’s understanding of human behavior, a scholar’s methodological sophistication, and a strategist’s focus on the “big picture” implications of research.
Gianacarlo Mariutto is a Research Associate on MCG’s Ready to Learn evaluation team. His experience in children's programming comes from his work at Nickelodeon Studios where he was a segment producer and writer for the sports news show, In Play Today. Giancarlo moved to New York City to work on the feature length documentary film The Killer Within. Prior to his work in New York, Giancarlo worked as a personal assistant to Kicking and Screaming Director Jesse Dylan in Los Angeles.
Hyunju Kim is a Production Assistant. At MCG. Hyunju’s media experience began with her internship at Lee Daniels Entertainment, where she assisted film director/producer Lee Daniels and producers known for films such as Monster's Ball, The Woodsman and Shadowboxer. Most recently, she was production assistant at Court TV Networks, where she assisted producers of the program development team for primetime entertainment programming. Hyunju completed her undergraduate studies in film and television and journalism at New York University.
Betsy is a part-time research coordinator at the Michael Cohen Group; she joined the firm in early 2007. She holds a EdM in Sociology and Education with a concentration in Education Policy from Teachers College, Columbia University. She also has an MS in Childhood Education from City College, CUNY and a BA in American Studies from Barnard College. She is a New York State certified educator and taught first grade in a public school in Harlem. Betsy is proficient in Spanish.
Frank Licato Frank is also a director and has directed many shows in New York including the off-Broadway productions of Rod Serling’s Requiem For A Heavyweight and Sam Shepard’s Seduced. He attended Emerson College in Boston where he studied theatre arts.
Desiree Whyte
Tina Lipkin is Director of Field Operations at the Michael Cohen Group. She organizes and manages all aspects of field research and recruiting. Prior to joining MCG, Tina was the founder and sole proprietor of Research Support, an independent qualitative field service. She brings nearly 20 years experience to MCG. She received a Masters Degree in Architecture from Columbia University.
As Director of MCG Canada, June coordinates field research for our Canadian clients. Before joining MCG, June was a Director of Cellestial Fuel Inc., an industrial research company based in Vancouver and Managing Partner of GnuMedia, Inc, a media and marketing firm. In this capacity she organized and oversaw large-scale, multi-year media and marketing projects in Canada, the United States and Eastern Europe. GnuMedia’s clients included Deloitte & Touche Tohmatsu, the Sawyer Miller Group, the Government of Romania, and USAID, the United States Agency for International Development. June attended Temple University in Philadelphia, PA.
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